Programmatic Advertising

Worldwide, online advertising is making a shift towards programmatic advertising – that is the automatic, tool-based selling of online ad space.

Bookable Ad Formats

Austrian Traffic:

  • Medium Rectangle
    (300*250 Desktop & mobil)
  • Half Page Ad (300*600 auf der Sitebar-Position)
  • Skyscraper (160*600)
  • Super Banner (728*90)
  • Understitial (300*600 mobil)

International Traffic:

  • Medium Rectangle
    (300*250 desktop & mobile)
  • Half Page Ad (300*600 on Sitebar position)
  • Skyscraper (160*600)
  • Leaderboard (728*90)
  • Full Banner (468*60)

By targeting derStandard.at or mobil.derStandard.at you ought to be able to access our inventory immediately.

If you prefer accessing our offer by Deal-ID, or you are experiencing any difficulties connecting to our sales platform, please do not hesitate to contact Peter Goigner. For prompt help we ask you to have the following information ready:

  • Your preferred demand side platform (DSP)
  • Your buyer-ID

If you have further questions, please contact us at any time.

Peter Goigner
Head of Programmatic & Performance Advertising
Tel: +43 1 53170 433
peter.goigner@derStandard.at